Why Artists Who Master Reels and TikTok Are Going Viral in 2025

Welcome to the Era of Visual Music The landscape of music promotion is shifting — fast. In 2025, short-form video platforms like TikTok and Instagram Reels are no longer optional. They are the front lines of artist discovery, especially in genres like Phonk, trap, and experimental beats. The Psychology of Scroll Culture The average user’s […]

How AI is Revolutionizing Phonk and Beat Production in 2025

Welcome to the Future of Sound The music industry is being reshaped by artificial intelligence — and nowhere is that more evident than in the rise of Phonk and underground beat culture. In 2025, artists, producers, and creators are tapping into a powerful arsenal of AI tools that go far beyond automation. These technologies are […]

5 Marketing Strategies Phonk Artists Are Using to Go Viral in 2025

Welcome to the Phonk Era of Visibility It’s no secret: Phonk has exploded. What started as a raw, underground sound has transformed into one of the most viral-driven genres on the internet — from TikTok to Spotify to Instagram Reels. But what separates the average beatmaker from the artists racking up millions of streams? In […]

How to Avoid Getting Your Music Taken Down: A Complete Guide for Phonk & Remix Producers

Why Are Tracks Being Removed from Streaming Platforms? If you’ve ever had a track removed from Spotify, muted on Instagram Reels, or hit with a copyright strike on YouTube, you’re not alone. In 2025, platforms are becoming more aggressive in detecting content that violates copyright or contains unauthorized samples. This is especially true for genres […]

Phonk: The official Soundtrack of Gen Z

The Rise of a Global Underground Wave In a digital age where music trends come and go at the speed of a TikTok scroll, one genre has defied expectations and built a movement: Phonk. What began as an underground blend of Memphis rap, chopped-and-screwed vocals, lo-fi samples, and gritty beats, has evolved into a global […]

How to Submit Your Demo to Lunar Media and Launch Your Music Career

Why Choosing the Right Distributor Matters Every artist dreams of being heard. But in today’s fast-paced music industry, having talent is just part of the equation. To truly break through the noise, you need professional distribution, a global reach, and strategic support. This is where Lunar Media comes in. With a fast-growing reputation in the […]

Fennecxx: The Phonk Phenomenon Conquering Millions of Listeners

What is Phonk and How It Became a Global Genre Phonk is a subgenre of hip-hop that emerged in the 1990s, inspired by Memphis rap, and has reinvented itself over the years. With lo-fi beats, vintage samples, and a hypnotic groove, phonk found new life in the digital age, especially on TikTok and Spotify, where […]

Best Practices for Pre-Launching on TikTok

Make the most of your clip and maximize your chance of growing your TikTok track Best Practices 1: Choosing Your Official Sound Clip TikTok clips are a great way to generate engagement and connect with your audience. Choose a sound clip that supports your story and provides clear guidance for users on how to participate. […]

Guide to YouTube Content ID

Everything you need to know about YouTube Content ID and how it can help you avoid copyright claims. YouTube Content ID is a digital identification system that allows copyright owners to register their tracks on YouTube to track and claim rights over videos using sounds owned by the copyright holder. Once a track is registered […]

How does the Spotify algorithm work?

Spotify is great at recognizing its users’ music tastes to a tee and suggesting artists they would love. But the big question is, how do you make sure YOUR music is picked up by Spotify’s smart algorithm and put in front of potential fans? Let’s get a bit technical… The Spotify algorithm is an AI […]